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Maxima Marketing offers a wealth of marketing services to make your business memorable, and to move it ahead. They include:
Marketing plans/strategies/
communications
Copywriting/Editing
Product naming/Brand identity
Press releases
Media publicity
Editorial/Newsletters/Direct mail
Brochures
Special events
Signature tag lines
Advertising and promotional campaigns
Cross-promotions
Media coaching
TV and radio copy

Sample Signature Tag Lines Created:
"We compound interest, not problems."
For: FALL RIVER SAVINGS BANK
“The lingerie business that fits you.”
For: UNDERCOVERWEAR
“The magazine for people with million-dollar taste.”
For: ROBB REPORT MAGAZINE
“The hair salon with a French Twist.”
For: SAFAR COIFFURES, NEWBURY STREET, BOSTON
“For people with champagne taste but only a sparkling-cider budget.”
For: MY FAUX CHATEAU SHOWHOUSE
“Decorating with less cash and more cachet.”
For: VELCRO USA
“The fragrance with a noble history.”
For: CAPRICE POLONAISE PERFUME

Ms. Kickham also coined the phrase “Meshuganah Marketing” to describe a style of marketing that depends on the untraditional and offbeat. (“Meshuganah" is a Yiddish word that means “crazy.”) (Now you know we have a sense of humor.)
SAMPLE PROMOTIONAL CAMPAIGNS:
"The Bestsellers Sale"
For: LECHMERE
"A Nighty for the Needy campaign to clothe homeless women"
For: UNDERCOVERWEAR
"Good Hair Day in Massachusetts"
For: LEON OF BELMONT
"The world’s first luxury-for-less designer showhouse"
For: MY FAUX CHATEAU
"Free French manicures on Bastille Day"
For: SAFAR COIFFURES
"Happy New Hair follicular-unit hair transplants"
For: BOSTON COSMETIC CENTER
"More hula, less moolah"
For: HAWAII BARGAINS

See the “About Debbi K. Kickham” page for a complete list of clients and services.

  Questions?
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