Notorious Marquis de Sade Spurs New Line of Luxury Goods

I’m a former Editor of Robb Report Magazine – “The Millionaire’s Magazine” – and I thought I had seen it all. You know, million-dollar carousels on sale at Christmas for your kid’s pleasure; tire rims etched with your name in gold; diamond-stuffed Frisbees.

But there’s a new kid on the block that still has me in shock.

You know the Marquis de Sade? The famous, notorious, perverted 18th-century writer and libertine, after whom sadism is named?

Today, his ancestors in France are launching a line of luxury goods in his name.

Move over LVMH – you billion-dollar French luxury line, home to upscale brands such as Louis Vuitton, Christian Dior, Celine and Givenchy. You’ve got competition.

According to a feature article in this month’s edition of Smithsonian Magazine, writer Tony Perrottet shares all the insights about the Marquis, including the facts that the famous writer who died in a mental asylum in 1814 is currently enjoying quite the renaissance. He’s apparently now being hailed as a literary genius for writing 120 Days of Sodom, and he’s the subject of museum exhibits, student theses, and Sorbonne conferences.

Really?

I guess I shouldn’t be surprised, in this day and age of Fifty Shades of Grey. The American public – and most people in Western Culture – just aren’t shocked by anything anymore.
Now you can relish in the Marquis’ criminal acts, by purchasing wine with his brand on it, as well as scented candles. Tapenade and meats are to come. Get a load of the copy on the Maison de Sade website, invoking you to purchase a scented candle:

THE CANDLE MARQUIS DE SADE IS INSPIRED BY THE INKWELL OF THE MARQUIS. IT IS A MIXTURE OF REFINEMENT AND PLEASURE.
ITS FIRST FRUITY NOTES ARE AS ONE CARESS WHICH LEAVES PLACE WITH THE TEMPTATION AND OPENS YOU TOWARDS AN INCANDESCENT APPETITE.
AS THE CANDLE BURNS AND CRACKLES, AN IMPERTINENT PERFUME, OF WOOD AND LEATHER, COMES TO MURMUR YOU SOME WORDS LOOSE.

You can also get a bronze replica of the Marquis’ skull, for about $5,700.

Let me tell you something – you buy that, and you’ve got way too much money on your hands. As a marketing expert and marketing content creator, I just can’t get my arms around the public embracing a criminal such as this. He makes Charles Manson look like Popeye. This is a bad marketing idea. Who wants junk like that?

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