Top 10 Qualities That Set
Debbi Kickham Apart
10). The Write Stuff – Debbi was a publicist and marketing copywriter for UndercoverWear for four years, writing and publicizing everything about fashion and lingerie. Her firm, Maxima Marketing, www.MarketingAuthor.com, obtained media coverage for UndercoverWear in a wealth of prestigious national magazines and newspapers. www.UndercoverWear.com
9). Million-Dollar Dressing – Debbi was also Editor and publicist, and on-air media spokesperson, for Robb Report magazine – The Millionaire's Magazine – where she wrote about money, business, travel, lifestyle, and top fashion labels from Asprey to Zegna! (1984-1988) www.RobbReport.com
8). Sizzle with the Steak – Debbi always makes her points in a snappy, fun, creative, clever, way, to entertain her audience of readers. This is what she did when she wrote ad copy (ROP) for Lechmere and Filene's (1993). She is a crackerjack copywriter!
7). VELCRO Stuck with Her. Debbi created and developed a brochure for VELCRO USA promoting all of the advantages of decorating with VELCRO sticky-back and sew-on tape, in addition to making their on-air TV appearances as a Corporate Media Spokesperson. She's great with an ad-lib!
6). MY FAUX CHATEAU. Debbi masterminded and publicized the world's first decorate-on-a-dime showhouse, to make her home look like it cost a million bucks. She was featured in several regional and national print and broadcast media, and helped many women achieve first-class decorating at coach prices!
5). Footnote*** . Debbi is author of the humorous dating book I Love Men in Tasseled Loafers, in which she looked for love in all of the right footwear. (***And yes, she did find her sole-mate of a husband!)
4). She's Got You Covered. Debbi was also hired by SureFit Slipcovers, as an on-air media spokesperson and publicist, to help promote their line of slipcovers for sofas and chairs on Home Shopping Network. Everyone is entitled to The Best Seat In The House! www.Surefit.net
3). Her Beat is the Offbeat. Debbi specializes in writing in a clever way about untraditional topics – but she also excels in writing about the mainstream. She wrote ad and promotional copy for four years at a Boston-area advertising and PR agency (1980-1984) about banks and charities.
2). Put on Your Seatbelt! People always tell Debbi that her writing takes them on an exciting ride. That's why Debbi was chosen as the Editor-in-Chief of MIRROR, a new beauty magazine for Boston and beyond!
1). She's a Bestselling author. Debbi co-wrote Off The Wall Marketing Ideas, which made The Boston Globe's bestseller list when it was published in 2000. It's everything they never taught you at Harvard Business School! Today she's the bestselling author of THE GLOBETROTTER'S GET-GORGEOUS GUIDE: Diet and Beauty Secrets of Travel and Beauty Pros, Traveling Executives and Celebrity Travelers. www.GorgeousGlobetrotter.com
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